Big data visualisation and analytics firm, Virtualitics, has just closed a $7 million Series B round of equity funding led by Centricus and participated by existing investor the Venture Reality Fund (The VR Fund) and private investors.

The investment brings Virtualitics’ total funding to in excess of $11 million in support of its mission to make big data more useful and effective for all enterprises. Virtualitics technology has been implemented by several major global Fortune 500 businesses across multiple industry sectors, including consumer goods, healthcare, energy and finance.

The Next Phase

Michael Amori, Virtualitics Chief Executive Officer and Co-Founder commented, "With this funding, we will enter the next phase of Virtualitics’ development and continue to unlock the potential of big data through the power of virtual reality, augmented reality and artificial intelligence. We’ve started enabling some of the world's leading companies to harness transformative insights that provide real competitive advantage for their businesses, and we will continue to onboard customers throughout the course of the year."

Ciro Donalek, CTO and Co-Founder added, "Turning big and complex data into useful insights requires new ways to analyze and interact with it. We’ve solved for this by coupling AI with immersive environments. Moreover, business intelligence platforms need to be 3D and collaborative by design in order to help companies gain a deeper level of understanding in the stories being told by the raw data. This is how we’re approaching big data and helping evolve the next generation of data analytics and intelligence platforms.”

Centricus founder Dalinc Ariburnu said, "Virtualitics is a fast-growing company with an impressive team, strong technical foundation, industry-changing product and a highly applicable solution platform for a variety of sectors. We’re looking forward to this next stage in the company’s growth journey."