From looking at the AR industry today and exploring the business opportunities it presents to how the way we interact with the world will never be the same, this series of videos features thought leaders from the likes of Curve Digital, SVRVIVE, and Virtual Arts.
Filmed live at XR Connects London on 22nd January 2018, this is your chance to hear insights from some of the VR, AR and MR industry's key influencers.
Phil Charnock, Marketing Manager at Draw & Code, delivers an AR Insights session at XR Connects London 2018.
More people engaged with Snapchat’s Super Bowl lens than watched the game live. More people use AR daily than go on Twitter. Pokemon Go is the biggest mobile game. It’s time we stopped debating whether this tech works once and for all.
Oliver Clarke, Director at Modern Dream, delivers an AR Insights session at XR Connects London 2018.
With more than 550 million AR enabled devices projected to be in consumer hands by the end of 2018, AR represents the greatest opportunity to create compelling new experiences since the appearance of the smartphone and possibly since the dawn of the internet. With our own AR demonstrations, we’ll look at the technology, creating applications, the market timings and exciting new AR possibilities.
AR: The Way We Interact With The World Will Never Be The Same
David Mondelore, Creative Engineer at SVRVIVE, delivers an AR Insights session at XR Connects London 2018.
When AR is synchronised with known physical locations, rather than just temporary generic surfaces, we will create new types of AR experiences. Learn why persistent AR applications will enrich our world with a deeply integrated layer of information and interactions.
Marcus Pullen, CEO at Blue Donut Studios, delivers an AR Insights session at XR Connects London 2018.
My talk is an overview of how Blue Donut Studios came into developing AR and VR and how that has shaped the development of our business and how it fits with everything we do. This is a reflection of the last two years and a sharing some of our learning experiences and how we are moving forward this year.
The Long And Winding Road – Our Journey To Augmented Reality Gaming
Nizar Romdan, Co-Founder & CEO at Virtual Arts, delivers an AR Insights session at XR Connects London 2018.
Virtual Arts is a new startup formed in Cambridge, UK , developing Augmented Reality, Virtual Reality and Mixed Reality Tech and Content. In this talk we will go through our journey to developing our first Augmented Reality game “Lightstream Racer” and the learnings we made along the way.
Dave Ranyard, Independent Virtual Reality Developer, delivers an AR Insights session at XR Connects London 2018.
Apple’s ARKit was launched last year and is seen by them as the third use of the camera. Android are following up with ARCore this year. We know the market will be north of 500 million compatible devices later this year.
So where is the gold rush? Why aren’t all developers canning all previous projects and jumping onto AR? Well, some are while others are watching and waiting before making a move.
Steve is an award-winning editor and copywriter with nearly 25 years’ experience specialising in consumer technology and video games. He was part of a BAFTA nominated developer studio. In addition to editing TheVirtualReport.biz, Steve contributes to BeyondGames.biz, PocketGamer.biz, PCGamesInsider.biz and BlockchainGamer.biz, as well as creating marketing content for a range of SMEs and agencies.