Esports – One of the meteoric rising international phenomena that is taking the world by storm with prize money reaching up to $30 million per year. The Esports market has over 377 million gamers across the Middle East alone growing at an exceptional rate due to high Internet and smartphone penetration rates, a large young population and a strong affinity for digital technologies and gaming. This exponential growth rate of 25 per cent year-on-year, makes MENA the fastest-growing gaming demographic in the world.

The eSports sector in the Middle East now accounts for a 3.2% share of global gaming revenues and is the fastest growing region with revenue increasing +14.5% year-on-year, with Saudi Arabia and the UAE ranking in the top five countries across the MENA region. Even the gaming industry in the Middle East is estimated to be worth more than $1 billion annually and is expected to rise to $4.4 billion by 2022.

The world of Gaming is booming with total revenues estimated to be larger than those of worldwide box offices, music streaming and album sales, and major sports leagues all put together.

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