Computer games are fast becoming a favourite among a new generation of media consumers in the Nordic countries. The mission of the Nordic Game Program is to ensure access to quality Nordic computer games for children and young people.
Background
The Nordic computer and video games market is now the sixth or seventh largest in the world; per capita sales are tied with Japan, and approaching UK and US consumption levels. Meanwhile, the Nordic game developers are recognised as a global force, having built a net-export industry clearly in the world’s top ten in terms of size and sales.
Despite this success, Nordic games still account for less than one percent of the titles on sale in the region, and less than five percent of the titles have some Nordic aspect, such as language, production, control, or intellectual property (IP) origin.
