SongHi’s vision is to build market leading entertainment products. By honing in on the uniqueness of the games design, features, cool art style and the excellence of the execution combined with excellent leadership from long-term professionals from the music and entertainment industries, it wants to bring music creation to everyone, regardless of income, education, or musical ability.

Of equal importance is the art of creating a vibrant and thriving community around its products by allowing its fans to interact directly with it through any channels they feel comfortable using.

Its mission and vision is to improve both itselves and its industry by consistently challenging what is already established and putting the players ahead of making a profit by creating amazing, mind-blowing, experience for them. From the moment they pick up its products, they are captivated and enjoy themselves.