Over the past few years, the quantity and quality of data available to app developers has been severely reduced. Relying on ad platform targeting data is forcing app UA teams to "go broader", which is driving down ROAS. App marketers are backed into a corner. Is there a way out?

There is! Hear from our expert panel on how to take back ownership of your User Acquisition targeting:

Positives and negatives of automated ads
How do you balance performance versus testing
How to inform long-term product development with limited data
The latest and emerging data trend to follow and which to drop
The one data source you can't overlook!

You don’t need to rely on ad platform targeting for long-term success. Join our practical, take-away-filled session to learn how to retain control against automation and take back ownership of your User Acquisition targeting.

16:00pm - 17:00 (BST) / 09:00 - 10:00 (PDT)

Co-hosted by Bango & Steel Media Ltd