Funding The Future Of VR In Japan

Funding The Future Of VR In Japan

Japan is a country synonymous with gaming. Not only did many Japanese companies such as Nintendo, Sega, Sony and Namco pioneer the rise in popularity of gaming, but the country is also currently home to one of the largest mobile gaming markets in the world.

So, is it really any surprise that at a time when VR goes mainstream, Japan is still a country you want to watch? Not really. In fact, as I found out on a recent trip to Tokyo, when it comes to VR, there are some who have taken it upon themselves to grow Japan’s VR development community into a global force to be reckoned with.

One such company is Tokyo VR Startups. A team I was lucky enough to visit and learn about first-hand. Not only that, but I was also given the opportunity to see some of the developers they help hard at work.


Cultivating The Japanese VR Development Scene

Founded in 2015 and situated deep in the heart of Tokyo, Tokyo VR Startups offers an incubation programme for selected Japanese developers working in the Virtual Reality space. As part of this, those selected are offered dedicated seed funding, support and feedback from both the TVS staff alongside mentors, and even office space for six months while they develop their VR prototypes.

The developers are then also given the opportunity to present their games in front of venture capitalists, investors, and key members of the industry as part of dedicated demo days. Those in attendance include the likes of HTC, GREE, NVidia and Fuji Television.

Tokyo VR Startups are looking to cultivate a community of VR developers deep within the largest city on the planet, and whilst it still may be early days, they're already seeing success.


The Incubation Programme

In fact, one developer from the first batch of developers has already found themselves with products inside Tokyo’s VR Park, an VR amusement centre found on the fourth floor of an arcade deep in Shibuya, Tokyo. Others have created leading VR content creation apps, and Oculus Touch launch titles.

Those involved in the first round, which took place between january and June last year included:

  • Hashilus - Creator of VR attractions for domestic amusement parks
  • InstaVR - Creator of InstaVR, a product that enables both mobile and desktop VR content creators to produce VR ready apps
  • Yomune - The team behind Enigma Sphere, an Oculus Touch launch title
  • Ouka-Ichi-Mon - Currently creating an upcoming survival horror title for PS VR
  • IcARus - This student-led project was successfully able to develop a lightweight drone geared for 360 video filming

It’s not just round one that impresses though, with round two currently offering a glimpse into the future of Japan’s VR development scene. If anything, the second round only continues to show the diversity on offer within the program, with projects such as VR applications for medical use, communication tools and even VR social platforms currently being in creation at Tokyo VR Startups’ Incubation Centre.

Round Two (September 2016 - February 2017):

  • HoloEyes - Led by both a doctor and an engineer, HoloEyes is currently developing VR applications for medical use based on the idea of visualising CT scan data. In fact, some of this technology is already being used by the team in preparation for operations
  • GATARI - Currently developing a social VR application in which the voice can be visualised for the purposes of communication
  • COVER - Currently working on a social VR platform that enables global communication in VR


Future Tech Hub

Finally, despite all this work in helping to fund and cultivate the next wave of Japan based VR developers, Tokyo VR Startups have also just opened their Future Tech Hub just around the corner from the Incubation Centre.

Unlike the Incubation Centre though, the Future Tech Hub has been designed to offer VR ready working spaces to anyone interested, regardless of whether they have gone through the start-up programme or not, whilst also giving them start-up support if required.

Tokyo VR Startups are not only helping to cultivate the future of Japan’s VR scene, but they’re also at the same time effectively creating a hub where all of these teams can come together, share ideas and work on their projects inside fully equipped offices. This is even complimented by a monthly meetup developer meetup that Tokyo VR Startups also organise.


Japan has always been an exciting place to be as a member of the gaming industry, and it seems that nowadays it’s no different for those working in VR. Not only does Japan already have dedicated VR amusement parks, such as the one in Shibuya, alongside record consumer demand for PS VR, but now it also even has a dedicated VR development space and a programme focused on the future.

If you're interested in VR in general, whether it be gaming or for other applications, you’ll definitely want to keep an eye on both Tokyo VR Startups and the studios that emerge from its exciting grassroots programme.

Developer Evangelist & Big Indie Pitch Manager / Special Features Writer

Queen of all things Indie. Sophia is Steel Media’s Big Indie Pitch Manager and Developer Evangelist. She’s also a global speaker and lifelong gamer with a fanatical love of all things Nintendo and Japan. So much so that she’s written a thesis on one and lived in the other.